As parents, we love to see our child’s eyes light up as they become immersed in imaginative play. We also know the disappointment when that cheap dress-up costume falls apart after one wash! And we know all too well how difficult it can be finding a quality gift that truly lasts.
At Irish Fairy Tails, our journey began with the same desires - wanting to give children a safe and meaningful way to play, spark their imagination, and create memories that families will treasure.
Our Expertise in Creating Magic
Founded by Stef McSherry, the creator of Kinderama, Irish Fairy Tails combines over 20 years of experience in children’s play and development with a love of storytelling. As a mum of two, Stef wanted something more than throwaway costumes or books that gather dust. She imagined a keepsake gift that would spark imagination, encourage bravery and compassion, and last long enough to be passed on to future adventurers.
Why We’re Different
Irish Fairy Tails sets aren’t “costumes” in the usual sense, they’re storybook + tail sets designed with families in mind:
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Story & Play Combined
Each book is sprinkled with cúpla focal (a couple of Irish words) written phonetically, so parents and children can learn together.
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Safe by Nature
Our tails are crafted from inherently flame-retardant leather — durable, wipe-clean, and designed to be passed down, shared, and treasured.
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Sensory-Friendly
Worn over everyday clothes, the tails never touch the skin, making them perfect for children with sensory sensitivities.
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The Perfect Gift
Unique, meaningful presents for birthdays, Christmas, or sending a piece of Ireland to family abroad.
Our Mission
At Irish Fairy Tails, our mission is simple: to create magical story experiences that inspire imagination while keeping children safe and comfortable. We believe in play without limits, gifts that carry meaning, and stories that bring families closer, no matter where in the world they are. Every set is designed to be accessible to all children, with sensory-friendly, ASD-considerate features that make imaginative play welcoming and inclusive.
